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This job was posted by https://illinoisjoblink.illinois.gov : For more information, please see: https://illinoisjoblink.illinois.gov/jobs/12194255

For further inquiries regarding the following opportunity, please contact one of our Talent Specialists

Muskan \|224-369-4238

Varsha \|630-847-0953

Title:Social Media & Analytical Manager

Location:Bolingbrook, IL

Duration: 5 months

Description:

This role will help create and streamline internal social reporting to benchmark performance for the channel against core KPIs, milestones, and channel goals. In addition to measurement, this role will also help us build brand narratives that are backed by data and social listening insights.

The role requires strong analytical skills and deep knowledge of social media channels and the associated technology and best practices in the space. This individual has the ability to extrapolate insights and analyze social data to see the bigger picture and understand the impact on the business. This individual demonstrates eagerness to leverage quantitative and qualitative data to identify opportunities to enhance our social strategy.

CORE JOB RESPONSIBILITIES:

• Real-time social monitoring: Establish system/automation tools to aide in real-time conversation monitoring

{=html} <!-- --> - Listening - Use social listening to provide market analysis across competitors, influencers and fan conversations in the beauty space

{=html} <!-- --> - Measurement - Develop benchmark reporting and best practices for tracking primary KPIs that are regularly reviewed

REQUIREMENTS FOR CONSIDERATION:

• Bachelor\'s degree (marketing specialization preferred), plus 5-6 years of social listening/analytics experience
• Understanding how to extrapolate insights and illustrate the greater business impact
• Experience with data analysis and reporting working in a marketing department or agency setting; proven strong analytical and detail-oriented skills required
• Experience mapping sociallistening data to industry trends
• Strongunderstanding of the consumer decision journey and marketing funnel
• Passion for beauty with deep knowledge of the industry landscape, current trends/innovationsandemerging technologies
• Social media listening platform power user; experience with Sprinklr (publishing and listening) a plus
• Excellent problem-solving skills and the ability to work independently, while being an accountable member of a fast-paced team
• Excellent written, verbal, and presentation communication skills.