The growth in sales, market share and profit of a given geographic territory.
Operate within the trending and budget guidelines established by the Regional Manager.
Identify and execute upon opportunities, both distribution and end user, to convert product to Milwaukee and other company brand products from competitive brands.
Penetrate the regional market with a complete broad representation of Milwaukee and products.
Will support and sell small accounts in the traditional and hardware channels.
Work with national account managers to support national accounts in the territory.
Support regional multi-branch accounts through training, merchandising and special initiative execution.
Provide key support in such areas as merchandising, product training, event participation and joint sales calls.
Maintain up-to-date opportunity funnel that delivers on overall category goals, utilizing CRM to manage customer targets and sales conversion opportunities.
Building value added relationships with small accounts and branch locations in designated markets.
Leverage standard company programs and promotions in developing business solutions to customer needs (LMF, HDA, rebates, co-op, etc.)
Investigate and develop relationships with professional tool system users whether it is at jobsites, offices or tool cribs.
Execute joint end user calls with target distribution.
Implement selling tactics that focus on delivering the desired financial results to distribution.
Provide appropriate training for distribution sales staff in the areas of product, application and users.
The professional development of his/her Milwaukee Sales Career.
Work continuously to learn and implement the Milwaukee Consultative Sales Process in the development of his/her sales skills.
Cooperate with the Regional Manager’s efforts to train, coach & mentor for continuous improvement in his/her sales performance.
Develop goals and self-evaluate performance toward achieving those goals.
Develop primary knowledge of the market place (users, applications, products, competition, channels).
Utilize technology such as laptops and eSales program within the guidelines of managing the territory as established by sales management.
Delivering the brand message to end users and distribution.
Support and implement strategic corporate brand marketing initiatives.
Cultivate end user demand and build brand champions through end user calls, creative sell-through programs and training.
Attract the next generation of end users through efforts with trade schools and apprentice programs.
Utilize available resources to put tools in the hands of the end user.
Providing feedback from the field related to:
Competition, end users, channels of distribution, applications and products.
Effectiveness of policies and programs.
Physical Job Demands
Stand/walk approximately 50-90% of work day;
Regularly lift/push/pull/carry materials and tools weighing up to 25 pounds;
Occasionally lift tools up to 75 pounds;
Frequently set-up and operate displays of tools – requiring use of hands, bending and/or kneeling and/or crouching, and/or stooping;
Have the ability to operate equipment with severe vibration and strong torque;
Will be expected to drive a car to and from customers – up to five hours at a time;
Sitting 10-50% of work day in car; or, at desk for 4-10 hours per week;
Key in computer data 4-6 hours/week;
Normal vision/peripheral vision required to safely operate powered hand tools and drive a vehicle;
Able to talk and hear effectively, read and write;
This position is frequently exposed to outdoor weather conditions as well as loud noise.
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