JOB REQUIREMENTS: Job Category:Schedule:Full timeJob Description:
PURPOSE AND SCOPE This position is responsible for making value
propositions come alive thru storytelling and messaging platforms in
highly utilized/viewed digital and print media. This includes creating
the copy and creative design for all external communications and working
with external agencies to balance internal/external workload. This role
is measured on the on-time delivery of projects, distribution team and
customer utilization/view of content, strength and simplicity of content
to persuade customers to take action, value added to the development of
marketing plans and incorporation of creative ideas to continuously
elevate the Rite-Hite brand. ESSENTIAL DUTIES AND RESPONSIBILITIES To
perform this job successfully, an individual must be able to perform
each essential duty satisfactorily. Supports the definition and
maintenance of Rite-Hite brand guidelines at the product level Develops
and designs simple, compelling and engaging external marketing content
(e.g., E-mails, brochures, videos, newsletters, infographics, case
studies, social media posts) in partnership with the product marketer
and marketing plan Creates content that persuades target customers to
take action and enhances the sales team ability to sell more
effectively, efficiently and confidently Routinely brings creative ideas
to consider as part of the marketing plan deliverables Supports the
transformation of the value proposition from product marketing into a
consistent and compelling messaging platform and visual identity,
writing the copy and creating the design for a variety of media
including sales tools, website, videos, etc. Partners with the insights
and operational excellence team to understand the utilization of content
created Tailors content to target personas identified in the marketing
plan and ensures there is a consistent, common tone across all Rite-Hite
external communications Supports the creation of messaging and visuals
for tradeshows Works with external agencies to balance workload and
support the prioritized content in marketing plans Maintains a
transparent and prioritized workload tracker for clear visibility on
project status at all times Creates and manages a common home and file
naming for digital marketing assets Collaborates with public relations
partners to create press releases, white papers, infographics, articles,
etc. aligned with the prioritized marketing themes Facilitates the
internal reviews and approvals of content before finalizing Reviews
externally facing content with the legal team to ensure the right
balance between bold marketing messages and business risk EDUCATION
and/or EXPERIENCE Bachelor\'s degree in Marketing, Business or similar
required. 2+ years related... For full info follow application link.
Rite-Hite is an Equal Opportunity/Affirmative Action employer offering a
drug free workplace for our customers and employees. *****
APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/5E23575982B2401B