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Description
Are you ready to prove what’s possible with AWS Startups? AWS Startup Marketing is seeking a technology-obsessed, highly-online content marketer, who’s obsessed with storytelling, grammar, and the editorial process. The Startups Editorial Marketing Manager is responsible for overseeing the development, production, and distribution of high-quality content assets including written and video assets that align with the organization's strategic priorities, themes, use cases, and target industries. This role plays a critical role in managing the content lifecycle, from ideation and creation to approval, distribution, and performance tracking.
Key job responsibilities
Content Strategy and Production Management: Manage the content production process to ensure assets are delivered on time, within budget, and in alignment with the content strategy and organizational priorities. Oversee the content approval process, facilitating input and sign-off from key stakeholders to maintain quality and alignment.
Blog Program Management: Develop and maintain a monthly editorial calendar for the Startup blog, aligning content with priority themes and submission guidelines. Field and manage blog pitches, ensuring adherence to guidelines and quality standards. Collaborate with the social media manager to promote and distribute blog content across relevant channels.
Content Distribution and Channel Management: Collaborate with the social media manager and digital experience manager to ensure content assets are distributed across critical internal and external channels. Manage the content distribution process, ensuring assets and materials are uploaded and deployed to key channels.
Agency Management and Content Repurposing: Manage and oversee agency partners to drive content production and timelines. Identify and repurpose relevant assets from across the AWS organization, partnering with content marketing colleagues to integrate into the overall content journey.
Performance Tracking and Reporting: Report on program performance through monthly business reviews (MBRs) and quarterly business reviews (QBRs), providing insights and recommendations for continuous improvement.
Blog Strategy and Operations: Build and manage the organization's blog strategy, editorial calendar, and oversee blog operations.
Preferred Qualifications:
• Excellent written and verbal communication skills, with a keen eye for detail and quality.
• Project management and organizational skills, with the ability to manage multiple priorities and deadlines.
• Proficiency in content management systems, analytics tools, and collaboration platforms.
• Ability to work cross-functionally and collaborate with internal and external stakeholders.
A day in the life
A typical day for the Editorial Marketing Manager begins with the editorial calendar, ensuring content production is on track. You oversee the content approval process, facilitating meetings with stakeholders to maintain quality and alignment. Collaborating with agency partners is crucial as you provide guidance on content production.
A significant portion of your time is dedicated to managing the blog program, reviewing pitches, and working with the social media team for promotion.
You monitor performance through regular reporting, providing insights and recommendations for improvement. Additionally, you manage the organization's blog strategy and operations, developing the editorial direction and ensuring smooth execution.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Basic Qualifications
4+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building and optimizing multiple, simultaneous marketing campaigns
Experience managing or working within cross-functional marketing and creative teams
Preferred Qualifications
Experience in multi-territory campaign management
Experience in digital marketing and content production timelines and process
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.