Netflix is one of the world’s leading entertainment services with 278 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
The Role
It’s an amazing time to be joining Netflix as we continue to transform entertainment globally. Netflix is the world's leading internet entertainment service with 270+ million paid memberships in over 190 countries enjoying TV series, documentaries, and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. We are pursuing consumer products because we believe it will drive meaningful show awareness/buzz with more tangible, curated ways to interact with our most popular content and in effect, drive long-term value. We want merchandise, interactive games, and experiences to help promote our titles and build them into title brands, or franchises, so they become part of the zeitgeist for longer periods of time. That’s where you come in, we’re seeking a Retail Lead to support our consumer products growth ambitions in France. You will work closely with your manager as well as with the cross-functional teams locally and regionally to deploy a retail strategy and needed tools/resources aiming for successful retail projects. The overall goal is to ensure that Netflix’s consumer products are an extension of title brand campaigns and to deliver on our promise to create fan joy at the right destination. Mission To successfully strategize and permeate Netflix licensing programs across major retailers in France (i.e. mass-market, specialty and online) and deliver best-in-class retail tentpoles. Job Description (Objectives)
Foundation & Strategy: Laying out the strategy through DTR and/or retail development and continue building retailers' relationship
Management & prioritisation: Inform retailers about Netflix's upcoming content, products and provide necessary tools for them to be autonomous
Revenue maximization: Analyse and scale business opportunities through category analysis, as well as identifying key revenue drivers throughout the year
Planning & Trade Marketing: Plan the launch-to-market programs as well as potential cross-category retail activations with key stakeholders both retailers and licensees
Cross-functional support: create and leverage best-retail practices from other countries/regions - UCAN, LATAM, APAC and EMEA into local market and vice-versa
What we are looking for
Demonstrated, 10+ years of experience in retail industry with brands and/or content IPs with proven results
Ownership of relationship with retailers across buying, marketing and category management, solid retail network
Knowledge on operational marketing / omnichannel approach
Agile, goal-oriented, driven to succeed and always up for a challenge
Data performance analysis
Cross-functional teamwork knowledge, how to navigate and connect the dots
Retail business knowledge across different tiers from Mass-market, specialty to online
Trade marketing and retail activations experience
Economies of scale mindset
Passion for innovation
Proactive and creativity at its core
Entrepreneurial and and fast-growing competency
Adaptable to multiple changes and speed
A natural and deep affection for film, television and or brands
Deep engagement competency and ability to work with multiple, disparate stakeholders to achieve the best outcome for Netflix. You can read more about our company culture here. (https://jobs.netflix.com/life-at-netflix)
French/ English (mandatory)
We are an equal opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status or disability status.