This job was posted by https://www.azjobconnection.gov : For more
information, please see: https://www.azjobconnection.gov/jobs/6461518
Communications and Marketing Intern
College Board - Communications and Marketing
Location: This is a fully remote role.
Type
: This is a temp, 1-year internship position that will be starting
this summer. Interns will have the opportunity to work full-time (40
hours) in the summer and part-time (20-25 hours) during the fall/spring
while attending school.
About the Internship
The College Board Communications and Marketing internship program gives
students an opportunity to gain meaningful experience in disciplines
that create and support college readiness and the college planning
process. The program takes great pride in fostering the up-and-coming
communications and marketing stars of tomorrow. Through our hands-on
program, students are embedded with our team and take on meaningful
roles and responsibilities alongside a dedicated team of professionals
that share the stories of how our programs and services help millions of
students transition to college and career. The internship program
transitions students from college or university curriculum to practical
applications in professional organizational communication and/or
marketing project settings.
The College Board Communications and Marketing internship program:
- Develops future communications and marketing leaders.
- Provides students meaningful professional experience in preparation
for related careers.
- Supports competency in four key areas: research, planning,
implementation, and evaluation.
About the Opportunity
The Communications and Marketing intern will have a unique opportunity
to work in a fast-paced environment while gaining real-world experience
in communications. The intern will join the Communications and Marketing
team in sharing compelling stories about the College Board, our programs
and services, and the students we serve. Whether you\'re a creative
storyteller who likes to write, or use a range of communications tools
to animate ideas, or you\'re looking for effective ways to distribute
action-oriented content to others, you can expect to develop confidence
and marketable skills by engaging in or assisting a specific team within
one of the following areas:
Video Production: This intern will support our content and editorial
team to craft and write stories through videos and graphics that bring
visual elements to life whether that is through releases, events, or
social engagements. You\'re a storyteller with a knack for creativity,
thinking outside-the-box, and developing organized processes to track
and complete work. You\'re able to empathize with key audiences and
develop unique understandings of the voices that matter most. You\'re
likely pursuing a degree in film studies, communications, digital media
production, or graphic design/visual arts. This person should have prior
knowledge of video editing software such as Adobe Premiere and Final Cut
Pro. We would love to see your portfolio of work and examples of how you
tell stories and bring them to life.
Professional Engagement: This intern will become a part of our K12
audience engagement team and support the execution and measurement of
ongoing campaigns. You\'ll work with our K12 team to craft content,
track content, build assets, launch assets, and continually measure
along the way. Specific responsibilities include developing marketing
collateral; developing and leading push notifications; sourcing images;
supporting paid media copy and updates; and reporting key metrics.
You\'ll follow an organized, project-management focused approach to the
work and your support of the team. A successful intern will have a
strong attention to detail, background in writing, previous experience
in thinking creatively and engaging audiences, and orking with teams on
abstract ideas and concepts. This intern should have an interest in
marketing, business, entrepreneurship, journalism, or another relevant
field.
Analytics and Insights: This intern will help identify, drive, and
distill the data and evidence that drives our understanding of audiences
and channels. You\'ll become a focal point to create standardized data
sources by leveraging platform APIs and existing reporting tools for
paid media; email; SEO; and web analytics. You\'ll analyze, recommend,
and implement data processes and document these recommendations to
ensure our processes flow and data structures support end-to-end
marketing reporting. You\'ll assist in developing business cases to
identify efficient and effective opportunities that could make our teams
and our processes smarter through more evidence-based approaches. This
intern should have a strong background in data science and pursuing a
degree in data science, business analytics, or relevant field.
Student and Parent Engagement:This intern will become a part of our
family engagement team and support campaigns that drive engagement with
the SAT Suite, AP, and BigFuture programs. This intern will support
weekly reports; research business cases and opportunities; develop
content;