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Amazon PR Specialist, Issues Management , Core Retail and Stores Trust and Reputation in Seattle, Washington


Amazon is looking for a strategic PR Specialist to join our Core Retail and Stores Trust and Reputation PR team, focusing on issues management. This individual should be a self-motivated and high-judgment PR professional who will be responsible for managing issues and media relations across the core retail shopping experience.

This individual will establish a deep understanding of the consumer and retail industry, and play an important role in identifying and rapidly responding to emerging topics, while also helping to develop forward-looking scenario plans in preparation for potentially negative news cycles for a diverse and challenging range of topics around the consumer shopping experience.

This position is for someone who can excel in a fast-paced, deadline-oriented environment. This individual must be able to think quickly and communicate clearly with a variety of stakeholders to address complicated scenarios. The role is never boring, and requires a team player who is willing to roll up their sleeves to get the job done.

In this role, you will work in a matrixed global organization, quickly building cross-functional working relationships. You will have an understanding of working with media on high-stakes matters, be an excellent writer, have an awareness of how to manage business-critical issues, and exercise good judgment while having a bias for action. As part of the role, you will work with key business leaders to help manage complicated reactive issues and news cycles, and you’ll help develop and execute communications strategies to build customer trust.

If you find that you thrive in busy, high-stress environments, are a self-starter, and enjoy diving into consumer-related issues, this role may be a great fit.

Key job responsibilities

• Understand Amazon’s retail business with a finger on the pulse of industry trends and the evolving media landscape

• Successfully manage complex, fast-moving and unexpected communications challenges, both proactively and reactively

• Help with end-to-end development and execution of business-critical communications programs

• Manage complex, fast-moving, and unexpected reputation issues with high judgment and professionalism

• Develop and strengthen relationships with key journalists and analysts in consumer, technology, and business press

• Help develop external facing reactive messaging

• Collaborate with PR colleagues globally

• Effectively represent Amazon as a spokesperson

• Effectively track and monitor all media engagement, messaging, and news cycles

• Help manage external PR firms as necessary

• Pay unrelenting attention to details

Basic Qualifications

  • 5+ years of recent professional communications or public relations experience

  • Bachelor's degree in communications, public relations, or a related field

  • Experience with fast moving or negative media cycles

  • Experience in issues management

Preferred Qualifications

  • The ability to self-motivate and work autonomously at times.

  • Outstanding attention to detail, bias for action, and exemplary standards in all aspects of work.

  • Thrive in a collaborative but often ambiguous environment.

  • Strong judgment and ability to make decisions in real-time.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $68,900/year in our lowest geographic market up to $147,400/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.