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We Provide Solutions. Patients and Physicians rely on our diagnostic testing, information and services to help them make better healthcare decisions. These are often serious decisions with far reaching consequences, and require sensitivity, tact and a clear dedication to service. It's about providing clarity and hope.

The Marketing Manager, Performance Media will work with the Media team and proactively support the Media Program for questhealth.com, which is a key growth-driver at Quest Diagnostics (consumer-initiated testing). This person will support the holistic efforts of the Media team in launching, optimizing, and measuring consumer campaigns across media channels including OOH, CTV/OTT, SEM, Paid Social, Programmatic Display, and Affiliates.

This is a remote opportunity.

To be successful in this role, you will:

• Take a hands-on and proactive role in working with the internal team and our agency partners in launching, optimizing, and measuring consumer campaigns across several media channels including OOH, CTV/OTT, SEM, Paid Social, Programmatic Display, and Affiliates
• Collaborate with internal teams and our agency partners on integrated campaign planning, media recommendations, and campaign execution
• Work cross-functionally with creative teams to plan for and deliver all content, copy, and creative asset needs to support evergreen and promotional campaigns
• Develop a strong understanding and knowledge of ad tracking and ad operations
• Partner with analytics and agency teams to develop and modify dashboards that track core KPIs (revenue, CTR, site metrics, etc.) and marketing effectiveness
• Monitor channel activity, regularly delivering your analysis to the team and making data-driven decisions to ensure key KPIs are achieved
• Facilitate the processing of Scopes of Work, Insertion Orders, Authorizations to Buy, payments to vendors, and other administrative tasks as required

Required Work Experience:

• Previous hands-on experience building, managing, optimizing, and measuring SEM, paid social, and/or programmatic display programs

Preferred Work Experience:

• E-commerce background
• 3-5 years of relevant industry experience

Physical and Mental Requirements:

Manage multiple priorities, adjust priorities quickly as circumstances dictate

Knowledge and Skills:

• Digital Ad Platforms (e.g. Campaign Manager 360, Google Ads, Facebook Ads)
• Business Intelligence and Analytics Platforms (Tableau, Google Analytics, Mixpanel)Strong knowledge of affiliate and direct response marketing
• Affiliate Marketing Platforms (e.g. Impact Radius, Partnerize, CJ)
• Tableau
• Analytical
• Performance-driven

Education:
Bachelor's Degree (Required)

The base salary range for this position is $95,000 - $120,000. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, certifications obtained. Market and organizational factors are also considered. Successful candidates may be eligible to receive annual performance bonus compensation.

Benefits Information:

We are proud to offer best-in-class benefits and programs to support employees and their families in living healthy, happy lives. Our pay and benefit plans have been designed to promote employee health in all respects - physical, financial, and developmental. Depending on whether it is a part-time or full-time position, some of the benefits offered may include:

• Medical/Prescription Drugs
• Dental
• Vision
• Flexible Spending Accounts (FSAs)
• Supplemental Health Plans
• 401(k) Plan - Company match dollar-for-dollar up to 5%
• Employee Stock Purchase Plan (ESPP)
• Supplemental Life Insurance
• Dependent Life Insurance
• Short- and Long-Term Disability buy-up
• Blueprint for Wellness
• Emotional Well-Being Resources
• Educational Assistance
• Paid time off / Health Time
• Variable Compensation Plans
• Sales Incentive Plans

While we appreciate and value our staffing partners, we do not accept unsolicited resumes from agencies.Quest will not be responsible for paying agency fees for any individual as to whom an agency has sent an unsolicited resume.

Quest Diagnostics is an equal employment opportunity employer. Our policy is to recruit, hire and promote qualified individuals without regard to race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation, gender identity, or any other status protected by state or local law. Quest Diagnostics observes minimum age requirements established by federal, state and/or local laws, and will ask an applicant for verification when deemed necessary.