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Description
Responsible to existing brands and new technologies profitable growth for assigned crops
·Manage life cycle of responsible product from market needs identification, brand development, product proposition, GTM management, etc
Accountabilities (includes but not limited to)
In charge of assigned brands
In charge of PLCM for existing brands
Owns understanding of customer, market competition and business partner needs
Conducts price / volume / profit analysis and develops the optimum marketing pricing strategies and implements them
Interprets and translates commercial issues into the local project plan.
Work with Crop team and commercial team on Annual Integrated Market plan, campaign plan, etc.
In charge of demand and forecasting for its brands, managing for aging inventory (exit GMID ….)
In charge of new technology
Including the validation of technical concepts and product concepts, supported by the LPCT organization
Creates the sales and expense forecasts, and accountable for Business Case for new projects,
In charge of marketing and launch plan, works within local product concept teams on commercial and technical positioning at customer level.
Designs and implements pre-launch and post-launch communications for projects
Qualifications
University degree of higher, agriculture major preferred.
Background in agriculture is preferred.
Previous experience in similar roles, NPI (new product introduction) experience is requested.
Orientation in building productive networking
Strong Analytical, problem solving skills
Stay with leadership character
Ready for challenges and changes
Fluent in English both in oral and writing/reading
Corteva Agriscience™ is an equal opportunity employer. We are committed to boldly embracing the power of inclusion, diversity, and equity to enrich the lives of our employees and strengthen the performance of our company, while advancing equity in agriculture. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. Discrimination, harassment and retaliation are inconsistent with our values and will not be tolerated. If you require a reasonable accommodation to search or apply for a position, please visit:
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